We all want a reward. After all, we deserve it. We work hard. We are under a great deal of stress. We want our Twinkie. We have to have our Twinkie. Give me my Twinkie. We aren’t really hungry but we want our Twinkie. It’s our fix, the same as cocaine. The process is the same.
This is the reward system of the overweight or obese gone berserk. This is when we say, why can’t I stop eating? The skinny person says just stop, and don’t eat that Twinkie. That advice is useless to a person who can’t stop or can’t put down the Twinkie.
I had a friend who was working on a diet plan project. They was trying to show that it’s hard and sometimes seems impossible to eat right. The project owner could not understand that. It should be as simple as just eat right. He could not understand the problem of the food addict. My friend dropped out of the project, as the plan wasn’t going to help anyone.
Even thinking of the consequences doesn’t help. Moderation doesn’t work. Will power doesn’t work. Even the reward system isn’t working. This is the dilemma of the food addict. The average person keeps doing the same thing in hopes of something changing.
Change doesn’t come easy. Moving out of the comfort zone is hard. After all that’s why they call it a comfort zone.
You have developed neuropaths that follow your normal reactions. Feel bad eat a Twinkie. (By the way, I’m using the poor beleaguered Twinkie as an example. It might be chocolate, potato chips, and dozens of options.) The brain has that path well-worn.
So what does work? That’s a good question my friend.
The Hunger Fix, Dr. Pam Peek http://www.drpeeke.com